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  • Cut Down on Costs by Cutting Down on Undeliverable-As-Addressed Mail

    June 27, 2016
    Jen Barletta
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    CATEGORIES

    Printing & Mailing

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    Direct Mail, USPS

    $1.8 billion. That’s how much the USPS spends each year to process undeliverable-as-addressed (UAA) mail. That figure reflects the 6 billion mail pieces that are tossed in the trash every year due to “poor address quality”. While the total volume of UAA mail has decreased over the years, that number is still shockingly high—and shockingly Read more…

  • Millennials’ Response to Direct Mail is More Powerful Than You Think

    June 13, 2016
    Whitney Proud
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    CATEGORIES

    Printing & Mailing

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    Direct Mail

    10 Statistics About Millennials and Direct Mail Capturing the attention of Millennials is a topic every marketer has considered or researched. How do we attract a generation glued to their phones, self-obsessing with selfies? Well, it may be time to look at Millennials in a new way because this generation isn’t made up of kids Read more…

  • Recent Work: Digitally Printed Fundraising Gala Invitation

    June 8, 2016
    Jen Barletta
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    CATEGORIES

    Recent Work

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    Digital Printing, Direct Mail, Invitation

    Digital Dog Direct recently printed and mailed a multi-piece fundraising gala invitation for Conquer Paralysis Now, a leading authority and foundation on spinal cord injury research and treatment located in Princeton, NJ. The eye-catching, 5 x 7 inch, full color card was printed on a heavy gloss paper stock, scored, and folded. Also inside was Read more…

  • Printing & Mailing Terms Defined

    May 6, 2016
    Whitney Proud
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    CATEGORIES

    Printing & Mailing

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    Digital Printing, Direct Mail, First Class Mail

    A Basic Overview of Definitions of Printing & Mailing Terms: Find the definition for crop, bleed, CMYK vs. PMS, proofs, variable, de-duping, and more.

  • Digital Dog Direct Receives an Honorable Mention for Irresistible Mail Contest

    May 4, 2016
    Digi Dog
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    CATEGORIES

    News

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    Direct Mail, Print Design

    We are very excited to announce that Digital Dog Direct’s holiday card from this past winter has received an Honorable Mention from USPS’ first ever Irresistible Mail AwardTM competition! The contest, which will now recur on an annual basis, was created in order to celebrate the many unique and exciting developments occurring within the direct Read more…

  • USPS Informed Delivery to Send Digital Photos of What’s In Your Mailbox

    April 15, 2016
    Jen Barletta
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    CATEGORIES

    News

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    Direct Mail, Direct Marketing, USPS

    Free Email Service, Informed Delivery, Set to Rollout in 2017 What response rate would you need to deem your direct mail marketing campaign successful? Two percent? One percent? What would your ROI look like if that response rate jumped to nearly 6%? This is a question you can start asking should the United States Postal Read more…

  • USPS Rate Decrease Coming in April

    March 23, 2016
    Jen Barletta
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    CATEGORIES

    News, Printing & Mailing

    TAGS

    Direct Mail, First Class Mail, Postage, Stamps, USPS

    For the first time in nearly 100 years, the price of stamps is going down. Effective on April 10th of this year, stamps will drop from their current price of 49 cents to 47 cents, in addition to the other Market Dominate services (First Class Mail, Standard Mail, Periodicals, Standard Package Services [Bound Printed Matter/Media Read more…

  • DDD Recent Work: Greenwood House’s “The Zebra Tomato Party” Invitation

    March 11, 2016
    MaryKate Callahan
    categories & tags
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    CATEGORIES

    Recent Work

    TAGS

    Digital Printing, Direct Mail, Invitation

    Digital Dog Direct recently printed and mailed invitations on behalf of Greenwood House in order promote their annual spring benefit. If the name “The Zebra Tomato Party” doesn’t immediately catch your attention, than the brightly colored invitation for it certainly will! The fundraising event, which is taking place on April 13th at Grounds for Sculpture Read more…

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From Our Blog

  • Data Processing Tips for Maximum Postal Savings
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  • More Direct Mail Marketing Trends as the World Reopens
  • USPS Requests Postage Increases that Would Take Effect in August 2021
  • Direct Mail Frequency: Are You Asking the Right Question?

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