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  • U.S. Postal Service Expects to Deliver More than 15 Billion Pieces of Holiday Mail and Packages This Year

    November 12, 2015
    Digi Dog
    categories & tags
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    CATEGORIES

    Printing & Mailing

    TAGS

    Direct Mail, First Class Mail, Postage, Priority Mail, USPS

    USPS to handle more than half a billion packages this season – 10.5 percent volume increase The Postal Service expects to deliver a total of approximately 15.5 billion cards, letters, flats, and packages during the 2015 holiday season. In addition, they are projecting approximately 600 million packages will be delivered between Thanksgiving and New Year’s Read more…

  • Direct Mail Relevancy is All About Timing

    November 2, 2015
    Whitney Proud
    categories & tags
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    CATEGORIES

    Printing & Mailing

    TAGS

    Direct Mail, Direct Marketing, Variable Printing

    Buyers now have more control over when and how they consume marketing messages and consider purchases. Therefore, marketing today is about being relevant to the consumer because it’s the seller’s responsibility to be at the right place at the right time. When talking about relevancy in marketing, we often think of digital and native advertising, Read more…

  • First Price Increase In Three Years for Commercial Priority Mail Scheduled for January 2016

    October 20, 2015
    Jen Barletta
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    CATEGORIES

    News

    TAGS

    Direct Mail, Postage, Priority Mail, Stamps, USPS

    No Increase in Forever Stamp Prices or Other Mailing Product Prices No Increase in Shipping Prices Until After the Holiday Season Today the United States Postal Service filed notice with the Postal Regulatory Commission (PRC) of proposed price changes for its Shipping Services products to take effect next year, following the conclusion of the holiday Read more…

  • USPS Holiday Cutoff Dates for Direct Mail 2015

    September 14, 2015
    Digi Dog
    categories & tags
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    CATEGORIES

    News, Printing & Mailing

    TAGS

    Direct Mail, Direct Marketing, First Class Mail, Priority Mail, USPS

    The holiday season is the busiest time of year for the US Postal Service! Don’t let your direct mail campaign get caught up, delayed, or cut out of the mix by missing any important cut off dates. Click below for a PDF with the 2015 Holiday Shipping Cut Off Dates for First Class Mail, Priority Mail, Priority Read more…

  • Customer Reward Programs through Direct Mail Trigger Campaigns

    August 12, 2015
    Whitney Proud
    categories & tags
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    CATEGORIES

    Printing & Mailing

    TAGS

    Direct Mail, Direct Marketing, Multichannel Marketing, Response Rates, Social Media, Target Marketing

    Everyone loves to be rewarded for his or her loyalty. As a business, it’s good to thank your patrons for their brand advocacy through customer reward programs. Direct mail trigger campaigns are a great long-term marketing campaign solution that satisfies this need on an ongoing basis. Direct mail trigger campaigns are ongoing, action-based campaigns that Read more…

  • Postal Service Salutes United States Coast Guard’s 225th Anniversary with a Forever Stamp

    August 5, 2015
    Digi Dog
    categories & tags
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    CATEGORIES

    Printing & Mailing

    TAGS

    Direct Mail, Postage, Stamps, USPS

    The U.S. Postal Service commemorated the U.S. Coast Guard on its 225th anniversary today by dedicating a Forever Stamp to honor its role in protecting the security of the nation and advancing vital maritime interests. The stamp shows two icons of the Coast Guard: the cutter Eagle, a three-masted sailing ship known as “America’s Tall Ship,” and an MH-65 Dolphin helicopter, the Read more…

  • USPS Undeliverable Mail Statistics Infographic

    July 24, 2015
    Jen Barletta
    categories & tags
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    CATEGORIES

    Printing & Mailing

    TAGS

    Direct Mail, Mailing Lists, USPS

    Need help understanding how to avoid undeliverable mail? Upwards of 40 million Americans change their address each year, putting your mailing list at risk of having old data. By running the National Change of Address (NCOA) process, your addresses will be checked against a dataset of 160 million records, improving the quality of your data Read more…

  • Digital Dog Direct Recent Work: Higher Education Self-Mailer

    July 14, 2015
    Whitney Proud
    categories & tags
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    CATEGORIES

    Recent Work

    TAGS

    Direct Mail, Direct Marketing, Print Design

    Digital Dog Direct recently designed and printed a 25,000-piece self-mailer for The Office of Annual Giving at The College of New Jersey. Digital Dog leveraged many of its varied printing and packaging capabilities to create this special piece for TCNJ. The self-mailer involved variable data printing with a personalized address on both the exterior and Read more…

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From Our Blog

  • Data Processing Tips for Maximum Postal Savings
  • How to Use Personalized Direct Mail to Improve Customer Experience
  • More Direct Mail Marketing Trends as the World Reopens
  • USPS Requests Postage Increases that Would Take Effect in August 2021
  • Direct Mail Frequency: Are You Asking the Right Question?

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