Buyers now have more control over when and how they consume marketing messages and consider purchases. Therefore, marketing today is about being relevant to the consumer because it’s the seller’s responsibility to be at the right place at the right time. When talking about relevancy in marketing, we often think of digital and native advertising, Read more…
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The holiday season is the busiest time of year for the US Postal Service! Don’t let your direct mail campaign get caught up, delayed, or cut out of the mix by missing any important cut off dates. Click below for a PDF with the 2015 Holiday Shipping Cut Off Dates for First Class Mail, Priority Mail, Priority Read more…
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Digital Dog Direct recently designed and printed a 25,000-piece self-mailer for The Office of Annual Giving at The College of New Jersey. Digital Dog leveraged many of its varied printing and packaging capabilities to create this special piece for TCNJ. The self-mailer involved variable data printing with a personalized address on both the exterior and Read more…
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In an effort to reduce the number of mailpieces in a mailing that require forwarding or return, USPS Move Update regulations are now required within 95 days before a mailing date for all automation rate or presort rate First-Class Mail® and Standard Mail® (effective November 2008). This includes all mail categories such as letters, flats, automated, nonbarcoded, Read more…
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Every Door Direct Mail can be a cost-effective direct mail solution for many types of businesses, local groups, and communities looking to reach a particular geographic target. However, how and where to start can be confusing. Here we answer some of the most frequently asked questions about EDDM. Missed EDDM FAQ Part 1? Click here! Read more…
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Every Door Direct Mail can be a cost-effective direct mail solution for many types of businesses, local groups, and communities looking to reach a particular geographic target. However, it can be confusing on how and where to start. Here we answer some of the most frequently asked questions about EDDM. What are the steps to Read more…
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The United States Postal Service (USPS) has confirmed a postage rate increase that will go into effect May 31, 2015. The Postal Regulatory Commission (PRC) approved the proposed postage increases in early May. USPS Rate Sheet Download Download Digital Dog Direct’s NEW rate sheet and 2015 calendar: This free download includes: Regular and Non-profit Rates for Standard Letters & Flats Regular and Read more…
