What is a PURL and what can it do for me? A PURL is a personalized web page (or URL). PURLs are often used as the centerpiece of multichannel direct marketing campaigns because they help you track response rates, capture information about your customers, and can even allow you to tailor a web page to Read more…
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The Facts about Personalized URLs (PURLs) and QR Codes
March 4, 2013
Tags
- B2B Marketing
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- Response Rates
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Tags
- B2B Marketing
- Binding
- Branding
- Calligraphy
- Content Marketing
- Digital Marketing
- Digital Printing
- Direct Mail
- Direct Marketing
- EDDM
- First Class Mail
- G7 Master
- Inbound Marketing
- Invitation
- Konica Minolta
- Large Format Printing
- Mailing Lists
- Multichannel Marketing
- Postage
- Postal Service
- Print Design
- Priority Mail
- PURLs
- QR Codes
- Response Rates
- Scientific Posters
- SEO
- Social Media
- Stamps
- Target Marketing
- USPS
- UV Coating
- Variable Printing