Free Email Service, Informed Delivery, Set to Rollout in 2017 What response rate would you need to deem your direct mail marketing campaign successful? Two percent? One percent? What would your ROI look like if that response rate jumped to nearly 6%? This is a question you can start asking should the United States Postal Read more…
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Early spring is prime time for bridal advertising and promotion, just before entering the warm summer months of wedding season. Digital Dog Direct’s client, Hamilton Jewelers of Princeton, NJ, knows this well, as they provide some of the most important and romantic parts of the nuptials—the rings! Hamilton Jewelers is advertising their two-day bridal event Read more…
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We at DDD pride ourselves on being one of the most tech-savvy companies in the printing and mailing industry. Whether it’s implementing the latest techniques or securing new equipment in our facilities, we are always on the cutting edge (sometimes literally… check out our Duplo DC-646 Slitter/Cutter/Creaser machine!). To ensure that everything we send out on Read more…
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A recent 2K16 Valassis® Coupon Intelligence Report revealed that 116.3 million Americans are print coupon users. While the total number of print coupon users has decreased slightly since 2012, it still trumps the 68.4 million coupon users who currently use digital coupons. Incredibly, when accounting for all coupon usage, there are no significant differences in Read more…
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For the first time in nearly 100 years, the price of stamps is going down. Effective on April 10th of this year, stamps will drop from their current price of 49 cents to 47 cents, in addition to the other Market Dominate services (First Class Mail, Standard Mail, Periodicals, Standard Package Services [Bound Printed Matter/Media Read more…
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Digital Dog Direct recently printed and mailed invitations on behalf of Greenwood House in order promote their annual spring benefit. If the name “The Zebra Tomato Party” doesn’t immediately catch your attention, than the brightly colored invitation for it certainly will! The fundraising event, which is taking place on April 13th at Grounds for Sculpture Read more…
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“Neither snow nor rain nor heat nor gloom of night stays these couriers from the swift completion of their appointed rounds.” This is the unofficial creed associated with the United States Postal Service. Yet, while this old adage has been in circulation for years, many have found themselves asking, “Is it really true?” Especially when Read more…
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Fire up the presses! We at DDD have some exciting news to share. We are proud to announce that we were included on the 2015 Printing Impressions 400 list, which is “the industry’s most comprehensive listing of the leading printing companies in the United States and Canada”.1 The list, which Printing Impressions has published annually Read more…